Pierre, S.D. – The South Dakota Beef Industry Council (SDBIC) and Sanford Sports Science Institute (SSSI) announce that former National Football League (NFL) player, Zach Zenner, will endorse the Build Your Base with Beef program. The comprehensive sports nutrition program utilizing beef as the premier protein was developed through a collaborative partnership between the SDBIC, Sanford Health, and […]
South Dakota
Miss Rodeo America Endorses BEEF Nutrition Program!
Pierre, SD – The South Dakota Beef Industry Council (SDBIC) and Sanford Sports Science Institute (SSSI) are excited to have Miss Rodeo America and South Dakota Beef Rancher, Jordan Tierney as the latest endorsee of the Build Your Base with Beef program. This comprehensive sports nutrition program developed through a collaborative partnership between the SDBIC, SSSI […]
Pole Vault Champion Chooses BEEF!
Pierre, SD – U.S Pole Vault Champion, Chris Nilsen established a deeper connection with the South Dakota Beef Industry Council (SDBIC) and the Sanford Sports Science Institute through a recent endorsement of the Build Your Base with Beef Program (Build Your Base). Build Your Base is a comprehensive sports nutrition program developed through a collaborative partnership between the […]
New Season of Build Your Base Kicks off with Grilling on the Green
Coach Clete and Coach Moe lead the SDBIC as judges on Battle of the Grills at the Grilling on the Green event with Sanford Health. We are very proud to be able to work with Coach Clete and Coach Moe through the Build Your Base collegiate program. Being able to support them and their student […]
USD Student Athletes Learn from Sports Performance Nutritionist
USD Students gathered to listen to sports nutrition consultant and advisor to Men’s Health Magazine, Dr. Mike Roussell talk about practical nutrition and sports performance tips and strategies. From anchoring your plate with lean protein like beef for fueling recovery to how to monitor hydration to prevent drops in performance, Dr. Mike laid out a […]
Heartland Consumer Reports: Build Your Base & SDSU
Heartland Consumer Reports Features SDSU and Build Your Base.